This fascinating video titled “Cakes“, might be the most interesting fashion video you’ll ever see! It’s a compilation of 6 different girls who all eats a whole cake to them selfs wearing top fashion brands, such as Miu Miu, Prada, Fendi, Zero Maria Cornejo, and AF Vandevorst. Made by Fly16×9. See the video below.
Artist and graphic designer, Matt W. Moore recently hooked up with Rayban to design a pair of Wayfarers titled “Rare Prints“. The iconic special made Wayfarers features one of Moore’s spectrum pattern graphics. The sunglasses are sold exclusively at at Sunglass Hat.
(via Mashkulture)

Italian fashion brand Dolce & Gabbana and music icon Madonna have collaborated on Madonna’s new collection of sunglasses, which will be called MDG. With more than 50 different styles of shades sketched by the well known Italian brand, Madonna picked out six pairs for the unique eyewear collection. The sunglasses will feature MDG logos, with one pair having an “M” logo made with little stars while the other frames will take on a range of different styles. All available threw Dolce & Gabbana stores exclusively with a price tag of $248 to $298 a pair.








Saint48 teams up with PRPLMNT to customize everyone’s favorite Casio’s G-Shock with a wooden shell, called Wood Shock.
These Wood Shock wood bezel watches are 100% hand and laser crafted and made to resemble the G-Shock DW6600. The watch also comes with technical functions such as an auto-calendar, backlight, alarm multi-function, stopwatch and a countdown timer.

Design studio fuseproject and Japanese fashion designer Issey Miyake have came together to create the “Vue” watch.
“The mindset of VUE, our new watch with Issey Miyake, is to experience the mystery of time hour by hour: VUE is a way to feel time’s appearance and disappearance in our lives. By seeing only the current hour, while the last hour representing the past and the next one representing the future subtly fade in and out, we can live a new view (VUE) of time.


Diana Eng’s Fairytale Fashion show, she’s a fashion designer who specializes in technology, math, and science. This fashion show was created with the support of Eyebeam Art and Technology Center nonprofit. The design of Eng’s clothing is like magical!
The Fairytale Fashion Collection uses technology to create magical clothing in real life. Electronics, mechanical engineering, and mathematics are used to create clothing with blooming flowers, changing colors and transforming shapes.
MYKITA designed these sunglasses called “YURI” for Romain Kremer Fall Winter 2010/2011 collection. The sunglasses were inspired by Yuri Gagarin, and the ideology of the glasses is that they are “made to protect the 3rd eye and the brain, reinforcing the idea of a new type of man, with a sci-fi warrior touch.â€

Casio G-Shock will be releasing these colorful watches this upcoming 2010 March only in this GA0110 model. The G-Shock’s will be featured in solid colors and in multi-colors, which will be special edition. All available for purchase next month at Casio G-Shock retailers.
(via Hypebeast)




Burberry has been making a really nice line of men watches lately! This Burberry Digital Rubber Strap Watch, which comes with a price tag of $395, is a sporty digital dial that is framed in textured stainless steel with a black ionic plating and has a sleek black rubber strap.


Rick Owens comes back this year with some more high top footwear, which are the same styles from last season but in two different versions.
The first sneaker has a Chuck Taylor like resemblance that is styled with a tan leather colorway and a rubber toecap. While the other two styles comes in black and are like a Rick Owens hi top and a padded motorcycle boot that is fasten with an inner zip and have an oversized, attached tongue. You can check out the rest of the collection at oki-ni.


(via Hypebeast)